Why does Social Recruitment make Sense?

Jobvite has listed 4 main reasons why social recruitment makes sense for companies in times of the digital revolution:

  1. Because more and more people network online
  2. Because people build their opinion based on the information they get in social networks
  3. Because you can easily get connected with passive candidates
  4. Because recruitment through social media is less expensive than through traditional channel.

You can read the complete article here.

Jobvite also conducted a survey on the usage of social recruitment in the U.S.. The survey results showed that already 80 % of the companies are using or are planning to use social networks in recruitment. LinkedIn is clearly number one (95 %), followed by Facebook (59 %) and Twitter (42 %) when sourcing candidates on online networks.

It is obvious that the survey does not reflect the current situation in Europe but it clearly shows where the trend is going.

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